CASE STUDY – Elsevier ClinicalKey Student
Elsevier is a global publisher of medical textbooks, catering for educators, medical students and practitioners around the world.
ClinicalKey Student is an online platform that provides both medical students and educators access to the vast Elsevier library of textbooks, images and videos to help with their learning. On top of that, the platform provides many collaborative learning features to help students to develop their knowledge and prepare for their exams.
The company wanted to distribute easy to follow online tutorials to get both students and educators started on the platform. The challenge is that with COVID-19 lockdowns across most of Australia, we needed a way to make this material as engaging as possible whilst working virtually.
WHAT WE DID
As we were unable to do any on-location recording, we decided to leverage voiceover artists to narrate this series of training courses.
After Elsevier finalised their scripts, Outathebox Productions helped with the selection of appropriate voiceover artists to represent both the student and the educator. I helped Elsevier with getting started with the screen recordings, and once provided, the voiceover recordings were finalised. Each tutorial was then put together, including animated elements, and timed to a pace that kept things moving forward whilst remaining easy to follow.
To finish this off, caption files were provided for Elsevier, so the content can be leveraged even on mobile devices, along with options for multi-language support further down the track.